Promotion is key in the live music industry. You’ve got the venue, you’ve booked the band… but how do you spread the word about your gig and sell tickets?
Meet Dom Patience, the man responsible for bringing bands such as Gallows, Cancer Bats, Napalm Death and Hadouken to the UK’s South Coast.

Carving as career for himself as an independent promoter since the age of 16, Dom brings some of the hottest names in rock to some of the south’s most loved grassroots music venues, such as Anvil Rock Bar Bournemouth, The Old Fire station, The Joiners in Southampton and The Loft.

This year many rock music fans watched as concerts and festivals were cancelled and the music industry was hit hard by the Covid-19 pandemic.
As someone who’s job is solely in live music, Dom talks about how he was affected when tour cancellations started coming in thick and fast as the virus spread across Europe and countries started closing their borders.
He tells us how he watched ticket sales for his shows drop to virtually nothing and explains different ways fans can support the music scene as things start to pick up again.

Dom talks about the fight smaller music venues are currently having to survive and how the Government could be doing more to support the sector, he gives his thoughts on bands being asked to take pay cuts to play concerts and festivals next year and tells us which upcoming talent he’s got his eye on and who he hopes to book for the future.